The Goodreads First Reads Giveaway program gives away thousands of books each year. Since anyone can just give away any book the list tends to be populated with a self-published stuff. Also,
a lot of very eager authors put up their books hoping for reviews.
Personally, I prefer to sign up for a giveaway that is run by a publisher or publicist. I feel like they are a neutral party because they understand that with good reviews there are bad reviews. They also won't be stalking you on Goodreads as an eager self-published author might. (No offense to all the lovely authors who do not exhibit this behavior!).
Goodreads doesn't provide any way to weed out the author/self-published from the traditional publisher giveaways. LibraryThing does a great job at that (Early Reviewers versus Member Giveaway). I really wanted to keep track of the publisher created giveaways so I created a list!
Note that some publishers might not have any giveaways open currently and the list includes past giveaways. Also some of the links below are to the company's publicist's giveaways and are not branded with the company name. I like to check this list regularly to see what's available for giveaway now and what's coming up.
WARNING: If you do participate in these giveaways, be prepared to review the book! Don't just enter to get a free book that you can put away on your bookshelves and let gather dust. These publishers want reviews and are willing to give you a free copy of a book in exchange for one. So make sure you review the book and prioritize reading it! Don't abuse the system.
I will update this list as I find more publishers to include.
[Updated 12/20/12]
Atria (Simon & Schuster)
Beacon Press
Berkley
Blue Rider Press
Candlewick Press
CBSD Library
Cedar Fort
Center Street
Counterpoint Press
Crown (Random House)
DC Comics
Doubleday (Random House)
Duke University Press
Egmont
Europa Editions
Farrar, Strauss & Giroux
Free Press
G.P. Putnam & Sons
Gallery Books
Gotham Avery
Grand Central #1
Grand Central #2
Grove Atlantic
Harper Audio
Harper Books
Harper Children's
Harper Perennial
Harper Teen
Henry Holt
It Books (Harper Collins)
Knopf (Random House)
Linden Press
Little Brown
Medallion Press
Melville House
Mulholland Books
New Harbringer Publications
Orbit Books
Penguin
Penguin Press
Penguin Teen
Permanent Press
Picador USA
Plume
Pocket Books
Princeton University Press
PublicAffairs
Quirk Books
Random House (Various Imprints)
Random House (Main Imprint)
Riverhead Books (Penguin)
Riverhead Trade (Penguin)
Scholastic
Scribner
Simon & Schuster
Simon Pulse
Soho Press
SourceBooks
St. Martin's Press #1 (MacMillan)
St. Martin's Press #2 (MacMillan)
St. Martin's Press #3 (MacMillan)
Thomas Nelson Fiction
TinHouse Books
Tor Books
Touchstone (Simon & Schuster)
Tundra Books
Unbridled Books
Viking Books
Vintage/Anchor (Random House)
Walnut Springs
Weldon Owen Publishing
William Morrow
W.W. Norton
Zest Books
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